Use this quick scroll navigation to jump to a specific design area.

Sourz Deadly Sins

New Range Packaging Concept

Brief: Create a new range for Sourz based on the Seven Deadly Sins for a target audience of 24 and above.

Sourz Deadly Sins is a new range of fruit flavoured liqueur based on the seven deadly sins. The range comes with a unique shot pourer shaped like a snake head, designed to enhance the brand experience.